Royal Enfield is
whipping a storm in khaki and chrome, with two new variants based on the
hard-hitting Classic 500. Ever since its roll-out in November 2009, the
Bullet Classic has quite clearly made an impact on motorcyclists'
psyche, and the two new models promise to take the same effect forward.
It's not just a paint and lipstick job though. We welcome the Desert
Storm and the Classic 500 Chrome into the thumping Royal Enfield family!
Embellishment, thy name is what sells Auto Americana by the millions,
be it on two, four or 16 wheels! Custom craftsmanship, swathed in
chrome and adorned with slick paintwork to make newer versions of
regular production models has long been the magic mantra to spice things
up and shift countless Fords, Chevys, Cadillacs, Harley-Davidsons,
Caterpillars, Macks, etc out of showrooms and this practice continues
unabated to this day. Of course when it is wheeled tradition which is
being peddled, this line of customization at the factory level holds
some esteem and residual values to the product.
So if you are thinking this is pretty much the line of thought being borrowed and adopted for India by Royal Enfield you would be both wrong and right – to varying degrees! Fact one is that Royal Enfield never believed in what it could do and spent much time fretting over who their customer was – the Machismo type, the dudhwala, the lone ranger type of long distance rider, the evolved rider, the born again biker or maybe even the young dude who wants to typify cool on the move. The key to their muddled thought process was just going with gut feel as a biker and the rest would pan out. Hesitatingly the firm worked on tweaking its staple product since inception (in India of course), the Bullet but then it had to for the simple reason that emission standards evolved and the need to stack up on technology to meet legislation saw the old push-rod lump get a sizeable makeover. The separate gearbox was junked and the unit construction engine incorporated a new 5-speed constant mesh cluster within the crankcase. From this substantially revised bottom end, the scene shifted to a twin spark plug top end job along with electronic fuel injection and the resultant 500cc motor that emerged set the new standard for what many wanted from a Bullet.
So if you are thinking this is pretty much the line of thought being borrowed and adopted for India by Royal Enfield you would be both wrong and right – to varying degrees! Fact one is that Royal Enfield never believed in what it could do and spent much time fretting over who their customer was – the Machismo type, the dudhwala, the lone ranger type of long distance rider, the evolved rider, the born again biker or maybe even the young dude who wants to typify cool on the move. The key to their muddled thought process was just going with gut feel as a biker and the rest would pan out. Hesitatingly the firm worked on tweaking its staple product since inception (in India of course), the Bullet but then it had to for the simple reason that emission standards evolved and the need to stack up on technology to meet legislation saw the old push-rod lump get a sizeable makeover. The separate gearbox was junked and the unit construction engine incorporated a new 5-speed constant mesh cluster within the crankcase. From this substantially revised bottom end, the scene shifted to a twin spark plug top end job along with electronic fuel injection and the resultant 500cc motor that emerged set the new standard for what many wanted from a Bullet.
Do understand that to date the Bullet has never changed in form but only in makeup and till now Royal Enfield has been spinning variants from the same armoury, never making an all-new model (but that should change in a year or so). Nothing wrong in that for when you see the bent twin iron from Harley-Davidson which goes right back to before World War II, the Bullet has just climbed the upgrade wagon, so to speak! What I am driving home is the point that Royal Enfield should not have worried for their Classic job was exactly what the market needed – a refreshing modern throwback to an era of motorcycling which can cut the mustard even today. From its roll-out just prior to Auto Expo 2010 to right now, the Classic has stumped the Royal Enfield management by accounting for over 40% of total sales for the marque and it shows no sign of petering out
Ever since its roll-out in November 2009, the Bullet Classic has quite clearly made an impact on motorcyclists’ psyche and from that point on the firm put into place a whole new programme on two fronts: get the production process upgraded from a technology and efficiency angle while planning even more upgrades to the basic product. Mind you when I tested the Classic almost two years ago, I marveled at the bike as the single biggest techno-leap Royal Enfield had ever accorded the Bullet in its long history and it showed in the way it brought forth the smiles on many faces. Heck, I wasn’t even a Bullet traditionalist, more often than not joking about them just so that I didn’t get to ride these Royal Oilfields but the Classic made me a convert – I can’t believe I am saying this! From there on I have been badgering the folks at Thiruvottiyur to further make the few decisive improvements on the bike which had not got the ‘Classic’ treatment. The rate of development pace may not have been up to Ninja or Fireblade speed, but given the wafting pleasure of a Bullet in its element, the new Classic introduced this week packs in a small raft of improvements in hardware and software which have yet again honed the calibre of this long standing gun on two-wheels for the better.
First a mention about the new variants, or to be precise the new
models which will now constitute the 500cc Classic range. To be turned
out in two distinctly different liveries, the first one is the Classic
Chrome version which is resplendent in the traditional Brit bike turnout
of yore with a painted and chromed tank, the same theme being carried
over lengthwise on the two mudguards. Again in this variant there is a
choice of maroon or black to go with the chrome and the Classic in this
traditional stance does look dishy. The second variant is one which
harks towards the Bullet being the defender emeritus via its links to
the armed forces and it’s decked out in a khaki matt finish throughout.
This unusual is also brilliantly turned out with tiny rubber knee guards
on both sides of the petrol tank to give the machine a period aura
which only goes on to emphasise the overall charm of the package no end.
The badging on both variants is the traditional Royal Enfield script
and the medley of retro style overtones with modern tech essentially
massaging ‘old’ muscle makes for a heady concoction.
One doesn’t buy a Classic or for that matter a Bullet to trip the light fantastic or out drag Hayabusas and its ilk but to deliver a most pleasurable ride where the exhaust beats can be heard at the convenient rate of one every other telegraph pole! No wonder it is the epitome of relaxed adventurers but with newer converts to the Bullet’s wholly non-violent cause, Royal Enfield knew that if there were some nut cases out to extract and use every iota of the 27.2bhp the long stroke 499cc single produces, they needed to give better control and stability to the package.
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